Vietnam’s real estate market is seeing notable developments in supply, policy and purchasing power. In Hanoi, the city collected VND 85.044 trillion in land-use fees during the first nine months of the year, reaching more than 56% of the annual plan. Nearly one hectare of land at 6-8 Chua Boc Street has also been converted for a project comprising apartments, offices and a hotel. Meanwhile, Phat Dat opened the Q'Terra project sales gallery at Grand Terra Building, 36 Cat Linh, on October 3, attracting hundreds of customers and investors. In the social housing segment, the projected selling price at HUD Thu Duc is more than VND 30.7 million per square meter for 209 apartments, with applications expected to be accepted from the fourth quarter. The Long Truong social housing project has a determined selling price of nearly VND 24.5 million per square meter, while its rental price was reduced by nearly VND 13,000 per square meter per month after review. More than 1,100 apartments at 4S Linh Dong in Ho Chi Minh City have also had their ownership certificate issues resolved after more than 10 years.
In major urban areas, several projects are making their mark through location, limited scale and amenity-oriented development. Triton Crown in Phu My Hung comprises 297 luxury apartments on a rare four-frontage site, with architecture inspired by stilt houses, yachts and the movement of water. The Reflection West Lake is limited to 154 apartments, offering views of West Lake and the Red River, while Vlasta Premier Phu Thuan benefits from its location on Dao Tri Street, connecting Phu My Hung, Thu Thiem and international amenities in southern Ho Chi Minh City. In Hanoi, Starlake The Prime K8CT1 has partnered with Danish furniture brand BoConcept to develop personalized living spaces. In Nghe An, The Sensia follows a walkable urban model, with amenities reachable within five to 10 minutes. Vingroup has also proposed adjusting the planning of the 8.2-hectare Ky Hoa urban area into a high-rise residential complex connected to the metro system.
In the rental and financial segments, many suburban apartment owners have accepted rent reductions of 8-10% amid competition from new supply and tighter controls on short-term accommodation. MBS forecasts that the real estate absorption rate in the second half of the year will be only around 40-50%, down 10 percentage points year on year as high interest rates continue to affect purchasing power. In the United States, the 30-year mortgage rate rose to 7.28%, the highest level in three years, putting pressure on buyers and homeowners seeking to refinance. In tourism, Nui Chua and Phuoc Binh national parks announced plans to lease forest environmental services at seven locations, covering more than 870 hectares, for tourism businesses. At the same time, residential designs are increasingly emphasizing outdoor buffer spaces, greenery, privacy and connections with nature, reflecting continued interest in quality-of-life trends.
In major urban areas, several projects are making their mark through location, limited scale and amenity-oriented development. Triton Crown in Phu My Hung comprises 297 luxury apartments on a rare four-frontage site, with architecture inspired by stilt houses, yachts and the movement of water. The Reflection West Lake is limited to 154 apartments, offering views of West Lake and the Red River, while Vlasta Premier Phu Thuan benefits from its location on Dao Tri Street, connecting Phu My Hung, Thu Thiem and international amenities in southern Ho Chi Minh City. In Hanoi, Starlake The Prime K8CT1 has partnered with Danish furniture brand BoConcept to develop personalized living spaces. In Nghe An, The Sensia follows a walkable urban model, with amenities reachable within five to 10 minutes. Vingroup has also proposed adjusting the planning of the 8.2-hectare Ky Hoa urban area into a high-rise residential complex connected to the metro system.
In the rental and financial segments, many suburban apartment owners have accepted rent reductions of 8-10% amid competition from new supply and tighter controls on short-term accommodation. MBS forecasts that the real estate absorption rate in the second half of the year will be only around 40-50%, down 10 percentage points year on year as high interest rates continue to affect purchasing power. In the United States, the 30-year mortgage rate rose to 7.28%, the highest level in three years, putting pressure on buyers and homeowners seeking to refinance. In tourism, Nui Chua and Phuoc Binh national parks announced plans to lease forest environmental services at seven locations, covering more than 870 hectares, for tourism businesses. At the same time, residential designs are increasingly emphasizing outdoor buffer spaces, greenery, privacy and connections with nature, reflecting continued interest in quality-of-life trends.