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Daily Real Estate Briefing: Mortgage Pressure, New Supply and Major Projects

The real estate market recorded notable developments across housing, land and commercial property segments. After the end of interest rate support periods, some homebuyers have had to sell their properties, move to smaller homes or choose locations farther from city centers to ease financial pressure as floating interest rates rise. Meanwhile, primary supply from two large urban projects in western and southern Ho Chi Minh City, where prices are lower, pushed townhouse prices down by nearly 33% year on year. The city’s retail absorption also fell 26% in the third quarter as sports, lifestyle and entertainment chains reduced their floor space. In contrast, condotel sales in the third quarter increased more than fivefold from the previous quarter, despite continued sluggishness in the resort property market.

In Ho Chi Minh City, municipal authorities resolved legal issues and allowed Giang Nam Company to convert more than 3.3 hectares of production land for the Phu Gia Khiem apartment project in An Phu Ward. Hodeco was also allowed to convert more than 4,097 square meters of agricultural land into urban residential and transport land for the Hai Dang The Light City project. The city is also facing the need to address land-related procedures, site clearance and coordinated infrastructure investment to expand its urban space after the merger. In another development, the Chi Lang Stadium land was put up for auction for the seventh time with a starting price of VND 8.55 trillion, VND 1.156 trillion lower than the initial offering. The developer of The Metropole Thu Thiem was fined for late disclosure of transaction information involving 272 apartments sold to foreign buyers.

In Hanoi, the Phuc Thinh social housing project is expected to have a price of VND 29.7 million per square meter. In Hung Yen, Viglacera broke ground on the more than 200-hectare Green One high-tech industrial park, located next to the Hanoi Hai Phong Expressway. Other projects drawing attention include Thien Quan Apartment, with 39 apartments in central Ninh Kieu and scheduled to break ground on October 19, and Q'Terra, which is being developed with the participation of PDR, the Big Four, CBRE and MB Bank in strategic consulting, operations management and financial services. Ecopark also received three awards at the PropertyGuru Vietnam Property Awards 2026. Developments such as Bcons Aria, Sun Glory Residence and several wooden houses highlight growing attention to amenity ecosystems, local identity, harmony with nature and community connectivity. Against a backdrop of large supply, experts also recommend that developers adjust product structures and limit high-end housing development to avoid oversupply.

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